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Case Study

MindBio Therapeutics

MindBio Therapeutics, a clinical-stage drug development company, is pioneering the microdosing of psychedelic medicines. Discover how our PR strategies amplified their clinical trials data and expanded their reach.

Revolutionizing Mental Health with Psychedelic Microdosing: MindBio Therapeutics' Journey

MindBio Therapeutics partnered with us to promote their groundbreaking clinical trials in psychedelic microdosing, aiming to transform mental health treatment.

Pain Points

Limited public awareness about the potential of psychedelic microdosing.
Skepticism and stigma surrounding psychedelic medicine.
Desire to secure partnerships and funding for ongoing research.

Goals

Raise Awareness: Increase public understanding of the potential benefits of psychedelic microdosing.

Combat Stigma: Address and reduce skepticism and stigma surrounding psychedelic medicine.

Secure Support: Gain partnerships and funding to further their research and development efforts.

Our Process

Research & Strategy Development:
Conducted thorough market research to understand public perception.
Developed a comprehensive PR strategy focused on education and engagement.

Content Creation & Distribution:
Crafted compelling press releases, articles, and social media content highlighting clinical trial data.
Distributed content through targeted media outlets and influencers in the healthcare and science sectors.

Media Outreach & Engagement:
Established relationships with key journalists and media platforms.
Organized virtual press briefings and Q&A sessions with MindBio’s experts.

Monitoring & Optimization:
Monitored coverage and social media engagement to measure impact.
Adjusted strategies based on real-time feedback and analytics.

Solutions

Strategic Partnership Development: Established key media partnerships to ensure consistent and widespread coverage, providing additional value to sponsors through exclusive media opportunities.

Educational Campaigns: Launched educational campaigns to inform the public about the benefits and safety of psychedelic microdosing, using engaging and accessible content.

Influencer Collaborations: Partnered with influential figures in mental health and psychedelic medicine to broaden reach and enhance credibility.

How we will work with you

The Results

42

Pieces of Coverage

Across online, offline, and social media platforms.

1.04M

Lifetime Views

From our press coverage.

192M

Combined Audience

Reached across various outlets.

82

Social Engagements

51

Domain Authority

Average authority of platform that published content.

Client Feedback

What they had to say

Firstly I wanted to thank HLTH for their commitment and professionalism working with MindBio Therapeutics. It’s a breath of fresh air to be able to hand over communications and trust the work is correct, professionally delivered and reflects an understanding of the values of the company and people you are working with. The results have been exceptional and I am looking forward to working on more campaigns with the HLTH team in the future. They deserve all the success they can get.

Justin Hanka

Chief Executive Officer

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